NIO

线上增长(媒介投放)苏州

NIO  •  Onsite  •  8 hours ago
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Job Description

线上增长(媒介投放)苏州
苏州
社招
全职
用户与服务 - 市场与传播
本科及以上
3-5 年
职位描述
- 管理和执行苏州区域的线上精准投放需求,线下付费广告等精准营销效果达成负责;
- 据已经制定的媒介计划,负责内外部相关沟通和流程,数据对接以及媒体物料迭代,确保媒介计划的高效执行;
- 效果营销数据整理分析,提出改善建议,围绕营销指标,不断优化转化率,留资率,APP下载率等,并有效控制成本,达到既定的目标;
职位要求
- 3年以上效果营销实操经验,包含搜索系, 字节系,腾讯系等,操作过百万级以上账户优先;
- 有汽车品牌效果营销经验优先;
- 有较强沟通能力以及跨团队整合资源能力,对需求有一定的判断和把控能力。
- 能够灵活应对快节奏的工作环境,抗压性强,注重细节;
- 对数据敏感,有一定的逻辑思维能力,能对效果数据进行整合分析并提出自己的见解;
-有苏州本地效果媒介和广告投放资源优先。
投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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