Xiaomi Technology

家中线索转化运营

Xiaomi Technology  •  Onsite  •  8 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

家中线索转化运营北京社招全职职位 ID:A11547职位描述1、全域线索获取策略制定:规划并落地多渠道线索获取方案:垂媒平台(住小帮等)、新媒体(抖音/小红书等)、门店自然到店、休眠线索再激活,优化线索采购成本(CPL),建立渠道效果评估模型,动态分配预算资源
2、线索中台系统搭建:主导线索管理平台(如CDP)的功能设计与迭代,实现多渠道线索归一化接入、清洗、去重、打标;建立线索分级标准(A/B/C级),制定自动分配规则(线下们嗲n)
3、经销商线索分发与过程监控:通过系统实现线索秒级智能分配至经销商,确保公平性与时效性,建立转化过程指标监控体系(首次跟进时效、邀约到店率、上门勘测率、成交周期),输出经销商转化能力热力图;
4、转化赋能与协同治理:联合区域经理对低效经销商进行专项诊断,输出改进方案(话术/SOP/工具),设计线索再利用机制:对战败线索、休眠线索制定再激活策略(如精准营销触达)
5、建立线索健康度仪表盘:开发BI看板,实时监控核心指标:线索总量/有效率、分配时效、转化漏斗、ROI分析,输出周/月报,向管理层提供决策依据(如渠道优化建议、经销商培训需求)
6、创新工具与方法论沉淀:推动AI工具应用(如智能外呼、企微SOP),提升跟进效率,建立《品牌-经销商线索管理协同手册》,标准化运营流程
职位要求1. 具备相关工作经验2年以上,行业不限
2. 具备较强的学习能力、数据分析能力及逻辑思维
3. 积极主动,工作细致责任心强,有较强的跨部门沟通能力 投递
Xiaomi Technology

About Xiaomi Technology

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Xiaomi is one of the world's leading smartphone companies. The company has also established the world’s leading consumer AIoT (AI+IoT) platform,reached 558 million smart devices connected to its platform (excluding smartphones,laptops and tablets) as of September 30 2022. Xiaomi products are present in more than 100 countries and regions around the world. In August 2022, Xiaomi was included in the Fortune Global 500 list for the fourth year in a row, ranking 266th. The company is the fastest-rising Chinese technology conglomerate during the four-year period.

Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Beijing, CN
Year Founded
2010
Social Media