Xiaomi Technology

用户&市场研究

Xiaomi Technology  •  Onsite  •  8 days ago
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Job Description

用户&市场研究北京社招全职职位 ID:A23425职位描述1、负责小米生态链产品的用户研究工作,包括但不限于:消费者洞察、需求挖掘、购买决策分析、竞品对标、体验研究等;
2、独立完成用研全流程工作,包括需求沟通、研究方案设计、调研执行和质量管理、数据分析及报告撰写、分享汇报及落地探讨等;剖析问题关键点,提出完整的可落地策略建议,支撑管理层和GTM决策;
3、通过挖掘品类在电商渠道流量、搜索、投放等数据,提炼分析电商投放效果及竞对分析,为市场策略优化提供专业解析和指导。
4、统筹管理调研咨询公司执行进度,产出质量等。职位要求1、心理学,社会学,统计学、市场营销等相关专业本科及以上学历,专业基础扎实;
2、5年及以上用户研究或市场分析领域工作经验,熟练掌握定量和定性研究方法,有成功将研究成果转化为实际业务改进的案例。
3、2C硬件经验优先,有甲乙2方经验优先;
4、可独立执行用研项目全套流程(无代理情况下),包括需求沟通/方案设计/问卷&编程/用户招募/数据分析/报告撰写/分享汇报等;
5、熟练掌握数据分析工具(如SPSS、Excel、Python等),能够快速、准确地处理和分析大量数据。
6、具备优秀的业务理解能力、用户洞察能力和逻辑思维能力,能够清晰、准确地表达研究成果和建议。同时,具备强烈的团队合作精神、创造力和责任感。 投递
Xiaomi Technology

About Xiaomi Technology

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Xiaomi is one of the world's leading smartphone companies. The company has also established the world’s leading consumer AIoT (AI+IoT) platform,reached 558 million smart devices connected to its platform (excluding smartphones,laptops and tablets) as of September 30 2022. Xiaomi products are present in more than 100 countries and regions around the world. In August 2022, Xiaomi was included in the Fortune Global 500 list for the fourth year in a row, ranking 266th. The company is the fastest-rising Chinese technology conglomerate during the four-year period.

Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Beijing, CN
Year Founded
2010
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