Insta360

营销策划专员(校园活动方向)

Insta360  •  Onsite  •  11 days ago
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Job Description

营销策划专员(校园活动方向)深圳社招全职职位描述1、负责影石品牌/产品校园营销活动的全流程策划与执行。与销售等多部门协作,最大化业务影响力,实现品牌心智种草与商业目标的达成;
2、策划兼具互动性与传播性的线下活动玩法,并统筹活动物料设计、供应商对接、现场执行等工作,保证圈层传播效果;
3、基于抖音、小红书、私域等渠道,策划以视频创作为核心形式的线上活动。调动创作者/KOC/KOL/媒体等资源,推动话题发酵与用户自发传播,打造破圈事件;
4、完善活动标准化SOP,通过数据分析进行深度复盘,优化活动策略与执行效率。职位要求1、1-3年活动策划与执行经验,打造过品牌线下活动如快闪/赛事、以及线上UGC活动的成功案例;
2、具备出色的创意能力、方案撰写能力,及较强的内容敏感度与网感。理解抖音、小红书等平台内容生态与校园热点;
3、具备极强的自驱力,敏锐的市场洞察力和数据分析能力。以结果为导向,在快节奏业务中,高效推进协作并严格闭环落地;
4、有校企对接经验及学校渠道资源者优先。热爱影像,审美能力强者加分。 投递
Insta360

About Insta360

At Insta360, we think bold—pushing boundaries to capture life's most incredible moments. From jaw-dropping action shots to cinematic storytelling, we equip creators with award-winning products like Insta360 Ace Pro 2, X5, GO 3S, Link 2, Flow 2 Pro, and Pro 2.

Founded in 2015 with a mission to help people better capture and share their lives, Insta360 has gone from being a college student's dream to a global innovator of 360 cameras, action cameras, and AI-powered imaging tools.

Insta360 products are trusted by a thriving community of over 5 million creators to deliver immersive experiences in filmmaking, real estate, education, entertainment, tourism, journalism and more.

Follow us for:

- Product launches and updates, from cutting-edge hardware to industry-leading software.

- Industry insights on 360 video, filmmaking, and the future of content creation.

- Behind-the-scenes stories from global creators, partners, and the Insta360 team.

Industry
Hardware & Semiconductors
Company Size
501-1,000 employees
Headquarters
Los Angeles, California
Year Founded
2015
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