MOONTON GAMES

【发行】赛事市场营销

MOONTON GAMES  •  Onsite  •  14 days ago
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Job Description

【发行】赛事市场营销上海互联网 / 电子 / 网游发行岗位职位描述1. 负责公司国际电竞赛事相关市场营销工作的全流程执行,统筹线下市场运营相关事宜,包括票务相关运营、各类线下落地执行及相关资源对接工作。
2. 独立策划并执行各类营销相关项目,包括但不限于票务联动、各类合作对接、IP相关运营等,助力提升赛事影响力与用户参与度。
3. 负责赛事IP相关资产的管理与落地,推动IP相关价值挖掘与商业转化,联动各类相关合作方打造赛事专属文化与传播话题。
4. 协同公司内部各相关团队及海外相关合作主体,推进营销方案的落地执行,确保各项工作闭环推进。
5. 负责相关项目的统筹管理,包括预算把控、进度推进、风险预判及问题处理,定期完成项目复盘与优化,提升后续工作效率与效果。职位要求1. 5年电竞赛事、国际体育赛事或大型游戏活动市场营销经验,有海外市场实操经验优先;成功主导过至少1个大型国际赛事线下营销相关项目。
2. 具备全流程执行经验,熟悉海外游戏及电竞市场产业动态者优先。
3. 英语流利,听说读写可作为工作语言。
4. 熟悉线下活动运营、IP合作、各类商务对接等相关流程,有成功案例。
5. 具备一定数据分析和决策能力,能以效果为导向优化营销动作。
6. 具备强结构化思维,能独立拆解项目、制定执行计划并高效推进。
7. 对电竞行业有认知、有热爱;学习能力强、抗压性强、情绪稳定,具备优秀的跨文化协作能力和团队沟通执行能力,目标导向明确,具备创新试错韧性,能适应赛事期长时间差旅。 投递
MOONTON GAMES

About MOONTON GAMES

MOONTON Games was established in 2014 and headquartered in Shanghai, China; the video game company is known as one of the pioneers of MOBA Gaming, with millions of international fans worldwide.

Games and esports are part of our DNA and a way of life, and we are committed to nurturing the ecosystem to support our players and celebrate their talents. We have created several national leagues and award-winning tournaments, including the Mobile Legends: Bang Bang World Championship, MSC, and Mobile Legends: Bang Bang Professional League (MPL.

With more than 1,600 employees across various markets, such as China, Indonesia, Latin America, Malaysia, the Philippines, and Singapore, we offer a wealth of benefits to our hires, consisting of veteran gaming, esports professionals, fresh graduates, and even mid-career switches.

In MOONTON Games, you will experience an open working style with a flat structure.

We welcome all applicants passionate about gaming and esports to join us!

Industry
Unknown
Company Size
1,001-5,000 employees
Headquarters
Shanghai, CN
Year Founded
Unknown
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