Anker Innovations LTD

天猫渠道负责人

Anker Innovations LTD  •  Onsite  •  15 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

天猫渠道负责人深圳社招全职互联网 / 电子 / 网游职位描述1、根据公司发展战略,合理规划可行性、阶段性的整体运营和营销方案,并负责天猫自营平台店铺整体运营和日常管理。
2、负责制定每月度销售任务和目标计划,并制定相应推广预算,平台店铺的营销策划工作,包括年度月度活动节奏,店铺品牌调性和定位,对所有内容输出的质量进行把控。
3、负责店铺日常维护、产品更新、店铺活动策划等,收集分析竞店数据,对竞争对手的产品策略、促销策略等进行分析研究并提出相关应对措施。
4、负责店铺的主要推广工作,负责店铺的整体优化,制定新品以及爆款的推广计划,包括天猫快车、购物触点、天猫海投等推广工具,优化点击率,提高 ROI。
5、负责平台营销工具研究、提高流量,提升点击率和转换率。
6、负责类目及产品分析,优化产品关键词和产品线,完善操作规划和流程等。
职位要求1、熟悉全域营销,了解天猫运营要点,对店铺装修,用户体验,商品款式描述等细节运营具有丰富的经验。
2、深度熟悉天猫渠道,有一定的天猫平台相关资源;
3、具有优秀的数据分析和逻辑分析能力。
4、5年及以上天猫渠道电商运营经验;
5、有过数码3C类目电商经验者优先; 投递
Anker Innovations LTD

About Anker Innovations LTD

Anker was founded by Steven Yang in 2011 with the simple mission of helping consumers charge everything, faster. Today, Anker is the global leader in consumer charging, and one of the world’s most popular developers of audio/video electronics, home appliances, smart security solutions, and more.

Fraud Alert: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised: Anker will NEVER ask for payment or bank details during the hiring process. All official communication will come from an @anker.com or @anker-in.com @anker.io email address. If you are unsure, please contact us through our official email recruitingfraud@anker.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Bellevue, WA
Year Founded
Unknown
Website
anker.com
Social Media