Anker Innovations LTD

天猫品类运营

Anker Innovations LTD  •  Shenzhen, CN (Onsite)  •  17 days ago
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Job Description

天猫品类运营ShenzhenFull-timeInternet / Electronics / GamesResponsibilities1、品类目标:规划所负责的品类季度、月度的目标,对销售目标及利润负责;根据目标确认各品营销策略,以目标为导向推动目标完成。
2、品类运营:包括不限于产品内功优化、活动运营、产品矩阵规划、爆品打造、资源整合。
3、市场洞察:通过市场和消费者洞察,结合数据分析,洞察消费者心理及行为,优化运营策略,驱动精细化运营效率提升。
4、全域营销:与GTM及MKT沟通协作,推动不同单品站外营销策略的落地。
5、销售预测:为销售预测准确负责,与供应链团队合作,合理管理库存满足销售周转需求。
6、数据分析:关于品类及核心单品经营状态,分析原因并及时优化落地;关注竞品产品销售及营销策略,分析市场需求变动,并做出相应的调整应对策略。Qualifications1、本科及以上学历,3年及以上天猫运营经验,了解3C类目产品国内行业发展者优先(有3C类目经验优先)
2、精通电商营销与平台规则,具备优秀的规划与落地能力
3、拥有敏锐额市场洞察及分析能力,能把握行业最新动态及消费券需求
4、擅长数据量化与分析,具备利润与预算的管理能力,有较强额逻辑思维
5、结果导向,有良好的内驱力与前瞻性,擅长资源整合 Apply
Anker Innovations LTD

About Anker Innovations LTD

Anker was founded by Steven Yang in 2011 with the simple mission of helping consumers charge everything, faster. Today, Anker is the global leader in consumer charging, and one of the world’s most popular developers of audio/video electronics, home appliances, smart security solutions, and more.

Fraud Alert: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised: Anker will NEVER ask for payment or bank details during the hiring process. All official communication will come from an @anker.com or @anker-in.com @anker.io email address. If you are unsure, please contact us through our official email recruitingfraud@anker.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Bellevue, WA
Year Founded
Unknown
Website
anker.com
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