NIO

行销主管(重庆)

NIO  •  Onsite  •  17 days ago
Expired
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Job Description

行销主管(重庆)重庆社招全职用户与服务大专及以上3-5 年职位描述1. 负责动态场景下的新能源汽车销售工作,根据销售目标,制定工作计划,包括但不限于:
- 利用换电站、超充站等各类新能源服务场景主动挖掘潜在客户,完成试驾邀约与订单转化;
- 通过试驾车等移动化场景实时演示车辆功能,讲解产品核心卖点,完成从种草到订单签约全流程;
2. 负责渠道资源整合,搭建新能源汽车服务场景下的异业合作生态,包括但不限于:
- 建立区域客户资源网络,包括但不限于超充站运营方、商场物业等,维护关键场地合作关系;
- 搭建小型异业合作生态,包括但不限于新能源服务场景周边餐饮/洗车/维修等,通过资源整合置换,策划小型营销活动,完成销售指标;
3. 数据驱动运营,包括但不限于:
- 通过销售管理系统实时录入客户画像及跟进记录,通过销售过程数据管理,达成销售目标;
- 收集竞品动态及用户反馈,形成区域市场洞察、分析管辖区域转化率等;
4.支持团队的用户发展及销售目标达成:根据销售策略和团队目标,在确保完成个人目标优秀达成的同时,支持和帮助团队增加锁单数量和交付数量,确保个人和团队销售业绩高标准达成。职位要求1.大专及以上学历,持有C1驾照,驾驶技术熟练,过往无重大交通事故记录;
2.两年以上零售、行业/大客户销售、顾问式销售经验(中高端汽车/奢侈品行业优先),能够出色达成销售目标;
3.具备3年以上销售团队管理经验,能够带动和感染团队伙伴愉快地做好用户发展和用户服务工作;
4.1-3年一线地推销售经验,行业包括但不限于互联网、金融保险、房产、快消、新能源汽车及上下游产业;
5..掌握成熟的陌拜技能,能在非固定场所与潜在用户快速建立信任关系;
6.良好的抗压能力及韧性,能够适应高频次户外作业与差旅工作;
7.强目标导向,能够在户外/嘈杂等各类非专业销售场景保持专业服务状态,擅长挖掘场景中的潜在销售机会。 投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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