Cider

渠道达播

Cider  •  Onsite  •  18 days ago
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Job Description

渠道达播广州全职互联网 / 电子 / 网游 - 运营职位描述1.直播策划与执行:负责中国区全渠道达人直播活动(K播)的全流程策划,包括选品、脚本撰写、互动设计,确保内容符合品牌调性及用户需求,提升直播间转化率;
2.达人资源对接:挖掘并维护全渠道服饰类达人资源,协调直播排期、样品寄送及库存跟进,确保直播商品与达人风格高度匹配;
3.数据分析与优化:实时监控直播数据(如观看人数、GMV、互动率),输出复盘报告并提出运营策略调整建议,优化ROI;
4.跨部门协作:联动商品、市场团队,推动爆款商品优先进入直播间,同步直播需求至供应链及客服团队,保障履约体验;
5.行业洞察:追踪全渠道直播趋势、竞品动态及用户偏好,定期输出行业报告,为直播策略迭代提供依据。职位要求1.1年以上全渠道达人直播运营经验,需有小红书/ 淘宝/抖音直播相关执行经验,熟悉平台规则及流量机制,有服饰类目成功案例者优先;
2.具备0-1冷启动经验,能独立完成直播间搭建、达人资源整合及ROI测算,自带达人资源有限;
3.强数据分析能力,Excel等工具进行数据可视化;
4.优秀的沟通协调能力,能高效对接达人、商品团队及外部服务商 投递
Cider

About Cider

Beloved by young trendsetters and celebrities worldwide, Cider stands as one of the fastest-growing fashion brands today, with a following exceeding 7 million. Founded in 2020 and rooted in Los Angeles, we proudly serve customers in over 130 countries, offering a diverse range of styles from sizes XXS to 4XL. With our innovative smart fashion technology, Cider is leading the way towards a zero-inventory future, minimizing production waste without compromising quality. Our unique "Pick A Mood" collections transform everyday moods into captivating style statements, are capturing the attention of the next generation.

Industry
Fashion & Apparel
Company Size
51-200 employees
Headquarters
Los Angeles
Year Founded
2020
Social Media