iQIYI.com

海外内容营销

iQIYI.com  •  Onsite  •  1 month ago
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Job Description

海外内容营销北京社招全职市场&商务 - 内容宣推职位 ID:A167023职位描述- 负责爱奇艺华语内容在海外重点市场的宣传,制定本地化内容营销策略,推进项目执行,对市场声量/热度和站内拉新负责;
- 掌握内容行业变化趋势,擅长热点抓取和经验总结,持续优化内容创意和效果,打造出圈爆款;
- 深入研究目标市场环境,了解海外主流社交媒体运营规则,通过不同宣传策略和运营手段,吸引用户关注、撬动观影兴趣、提高转化;
- 统筹内外部信息和资源,协同投放、内容、PR等内部团队,充分挖掘利用海外主流社媒平台优质资源,筛选并管理好外部供应商,推动目标达成。职位要求- 本科及以上学历,3-5年娱乐/内容行业工作经验,有成功的剧影综等营销案例优先,海外留学或工作背景更佳;
- 热爱华语内容,具备良好的内容敏锐度、洞察力以及较强的项目把控能力,熟悉海内外主流社交媒体传播机制,有丰富行业资源优先;
- 擅长通过数据复盘优化营销效果,包括社交媒体、用户行为数据分析等;
- 善于沟通和团队协作,学习能力强,具有探索精神和高度责任感。 投递
iQIYI.com

About iQIYI.com

Launched on April 22, 2010, iQIYI is known for its high standards for quality, as well as its youthful and stylish branding. iQIYI has since achieved worldwide popularity and built up a massive userbase, allowing the company to constantly innovate across all areas of its business: technology, content, marketing and product development.

iQIYI listed on NASDAQ on March 29, 2018, with the ticker symbol of “IQ”. The company’s comprehensive entertainment ecosystem provides users with services such as e-commerce, comics, literature, online games, ticket sales and short videos. We have a diversified business model, and are leading power in China’s online video industry.

Vision

To Be a Great Tech-based Entertainment Company

Brand Keywords

Quality Youth Style

Corporate Culture

Think Simple & Act Direct

Industry
IT & Software
Company Size
1,001-5,000 employees
Headquarters
北京市, CN
Year Founded
2010
Website
iqiyi.com
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