Great Wall Motor Co., Ltd.

达人投放运营

Great Wall Motor Co., Ltd.  •  Onsite  •  3 months ago
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Job Description

达人投放运营保定全职市场 - 营销策划职位描述1. 达人投放策略:抖音、小红书平台为主,制定完整的达人策略并执行,确保精准触达目标受众。
2. 加热投放策略:根据出街内容数据,制定加热策略,对接供应商及平台执行,优化ROI。
3. 内容运营经验:围绕品牌及产品力优势,辅助达人内容策划,提升流量、互动及A3(TI)人群增长、打造爆款。
4. 深入研究新媒体平台的算法和特性,优化达人投放策略,提升目标人群与平台指数的提升。
5. 负责与新媒体平台的合作对接,争取优质资源和推广机会。职位要求1. 有3年以上抖音、小红书达人合作投放经验,有KOL资源优先。
2. 有品牌方任职经验优先。
3. 有汽车品牌、数码3C品牌甲方经验优先。
4. 抖音小红书平台的工作经验优先。
5. 熟悉各类新媒体平台的运营规则和投放机制。 投递
Great Wall Motor Co., Ltd.

About Great Wall Motor Co., Ltd.

Great Wall Motor Company Limited is China’s largest SUV and pickup manufacturer, selling over a million SUVs a year and realizing $15 billion in annual revenue, with four vehicle manufacturing bases, over 40 holding subsidiaries, and more than 70,000 employees. Great Wall Motors has three brands— Haval, Great Wall and WEY; all committed to "focus, dedication and specialization"​ while pursuing "customer satisfaction"​ and "market leadership."​ For more information, please visit us at http://www.gwm.com.cn/.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
BAODING, CN
Year Founded
1984
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