Bambu Lab

海外内容营销

Bambu Lab  •  Onsite  •  3 months ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

海外内容营销深圳全职市场&销售 - 市场热招职位职位描述海外内容营销(Campaign Manager)
工作定位:全球有大量富有想象力的创客,他们的故事很值得被推动传播。我们致力于通过Let‘s Make It Fund等品牌活动收集、打造并将大量激动人心的故事传播出去。在这里,你将不仅是项目的管理者,更是品牌叙事的构建者——把创客的疯狂想法、艰难突破和动人故事,变成打动人心的内容,传递给全球社区。
岗位职责:
1、内容策划
1.1挖掘、筛选有破圈潜力的内容,主导叙事框架的制定,将技术项目转化为具有传播力的品牌故事。
1.2策划多格式内容(视频系列、社媒专题、创客专访、进度纪录等),并协调内部与外部资源完成物料交付。
2、项目管理
2.1管理相关内容项目进度,从故事挖掘、制作执行到发布推广,确保高质量交付。
2.2与创作者/用户保持紧密沟通,理解项目进展,捕捉关键里程碑与故事节点,并转化为内容机会。
3、跨部门协同
3.1联动市场、产品、设计、法务等部门,保障内容合规、风格统一且符合品牌定位。
3.2与内外部伙伴协作,拓展内容分发与联合传播机会。
4、内容资产沉淀
4.1建立容档案库与故事素材库,形成可复用、可扩展的内容资产。
4.2总结内容表现数据,持续优化叙事策略与制作流程,提升内容传播效率。
职位要求职位要求:
1、三年以上海外市场品牌或内容营销相关经验,有从 0 到 1 策划并落地内容项目的完整经验。
2、出色的跨文化内容感知力,能精准把握全球创客/科技爱好者社区的内容偏好与情感共鸣点。
3、卓越的项目管理与协作能力,能同时推进多线程任务,并在复杂协作中保持清晰节奏。
4、优秀的英语书面与口语表达能力,能自信地与全球创客、合作伙伴及内部团队沟通。
5、对制造、科技、硬件创客生态有热情者优先。 投递
Bambu Lab

About Bambu Lab

Bambu Lab is a consumer tech company focusing on desktop 3D printers. Its state-of-the-art 3D printers offer a feature-rich first-class experience for a global community of 3D printing makers, aiming to break the barriers between the digital and physical worlds and bring creativity to a whole new level. Bambu Lab sells its 3D printers, filaments, and accessories on its official website, serving customers across 30+ countries.

Our Team

Our story started with the gathering of a team of 3D printing fans, who are also expert engineers in robotics, artificial intelligence, materials science, and internet industries. Our team is experienced in building high-tech products that bring positive impacts to the world. From the start, we have been dedicated to making cutting-edge technology affordable with advanced know-how and high production quality. We see ourselves as part of the ecosystem and are delighted to learn from and share knowledge with the 3D printing community. Our team's passion lies also in the commitment to creating the next generation of eco-friendly 3D printers - pushing the industry toward a future with a much lower carbon-footprint.

Industry
Hardware & Semiconductors
Company Size
51-200 employees
Headquarters
深圳市, CN
Year Founded
2020
Social Media