Bambu Lab

国内社媒投流

Bambu Lab  •  Onsite  •  3 months ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

国内社媒投流深圳全职市场&销售 - 销售运营热招职位职位描述工作职责
1、目标拆解:分平台制定国内社媒投放策略、预算模型与落地路径,将品牌声量、搜索指数、SOV等宏观目标转化为可计算的社媒投放子目标,兼顾目标达成与成本效率。
2、投放落地:主导抖音、B站、小红书、微信等平台的信息流、搜索、资源位等投放,确保目标、节点与创意同频。
3、数据归因:通过社媒后台工具和内部数据库的数据分析,与电商投放合作,建立投放目标的归因模型,复盘并优化投放方案、反推内容创作。
4、内部梳理:梳理国内社媒 SOP 及流程机制,与数据部门一起搭建内部数据看板。与社媒营销配合,负责投流相关的供应商引入和管理。职位要求岗位要求
1、本科及以上学历,市场营销、统计学、计算机、金融工程等相关专业,3年以上相关工作经验,有硬件/3C/科技行业背景优先。
2、熟悉各类主流内容平台(如抖音、快手、视频号、小红书等)的运营规则、推广机制和广告投放系统。
3、具备较强的数据拆解能力和数据归因能力。具备出色的项目管理能力,能够合理分配资源、运用资源,实现业务目标的落地。
4、愿意在创业环境中工作,接受 0-1 的挑战。对社媒投放有持续的热情,关注行业先进案例。 投递
Bambu Lab

About Bambu Lab

Bambu Lab is a consumer tech company focusing on desktop 3D printers. Its state-of-the-art 3D printers offer a feature-rich first-class experience for a global community of 3D printing makers, aiming to break the barriers between the digital and physical worlds and bring creativity to a whole new level. Bambu Lab sells its 3D printers, filaments, and accessories on its official website, serving customers across 30+ countries.

Our Team

Our story started with the gathering of a team of 3D printing fans, who are also expert engineers in robotics, artificial intelligence, materials science, and internet industries. Our team is experienced in building high-tech products that bring positive impacts to the world. From the start, we have been dedicated to making cutting-edge technology affordable with advanced know-how and high production quality. We see ourselves as part of the ecosystem and are delighted to learn from and share knowledge with the 3D printing community. Our team's passion lies also in the commitment to creating the next generation of eco-friendly 3D printers - pushing the industry toward a future with a much lower carbon-footprint.

Industry
Hardware & Semiconductors
Company Size
51-200 employees
Headquarters
深圳市, CN
Year Founded
2020
Social Media