BOKE Technology Co., Ltd

直播运营(捕鱼/快手)

BOKE Technology Co., Ltd  •  Onsite  •  5 months ago
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Job Description

直播运营(捕鱼/快手)上海全职互联网 / 电子 / 网游职位描述【岗位职责】
1. 负责捕鱼产品的品牌营销策略,制定游戏品牌推广全案策划及落地,对营销效果进行跟踪与分析;
2. 熟悉捕鱼产品的营销方式,包括但不限于内容增长、代言人/IP联动、达人营销、直播营销等,熟悉快手平台玩法,为营销项目完成度和效果负责;
3. 保持对市场热点和新营销手段的敏锐度,并能有效实践到所负责产品中,在拓展产品市场上实现突破;
4. 与游戏项目组、发行团队深度绑定,阶段性复盘营销效果,及时调整营销策略,以实现用户规模增长,提高品牌影响力和新增转化率为综合目标。
【任职要求】
1. 本科及以上学历,2年及以上捕鱼类游戏营销经验优先;
2. 熟悉国内捕鱼游戏市场,具备项目实操经验,能够独立完成与项目组配合,实现营销推广的落地执行;
3. 热爱游戏,对热点信息和新营销方式有足够敏锐度,对行业发展有自己思考见解;
4. 具有较强统筹和沟通能力,思维活跃,富有创意,逻辑清晰。
我们秉承“BE WILD. BE FREE.”的品牌主张,坚持始终创业、简单务实、开放包容、勇于担当的文化理念。在这里——
【态度】我们讲求自驱,不设边界,没有人能定义你的舞台和天花板;
【氛围】内部真·扁平,新人的意见、不同的观点都有可能成为波克前行的关键;
【成长】入职即有指导人和成长伙伴双cover,内部分享+外聘大神助你突破自我;
【生活】一日三餐下午茶,房补公寓任你选,节日社团境外游...让游戏不只是工作,更是你的生活! 投递
BOKE Technology Co., Ltd

About BOKE Technology Co., Ltd

Founded in 2010, based in Shanghai, Boke Technology Co., Ltd is an interactive entertainment company that has released more than 60 high-quality casual games, including Fish Hunter Champion, Roller Coaster Tycoon, etc. Our games have covered 200 countries and regions around the world with 500 million registered users and 40 million daily active users. At the same time, we have been awarded "Top 100 Chinese Internet Enterprises" for 6 consecutive years. In the future, we will actively promote the "Game+" concept, using game as the carrier to empower public welfare, medical care, education and other fields, let the game play more useful value to the society!

Industry
IT & Software
Company Size
201-500 employees
Headquarters
Shanghai, CN
Year Founded
2010
Website
boke.com
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