Li Auto

智能座舱生态产品经理(商业化方向)- 北京

Li Auto  •  Onsite  •  4 hours ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

智能座舱生态产品经理(商业化方向)- 北京
北京
全职
产品 / 策划 / 项目 - 产品经理
职位描述
1、商业化规划:负责座舱生态应用商业化的整体规划与落地,设计并迭代商业化模式;
2、数据驱动增长:深度分析用户行为与商业转化数据,搭建商业化漏斗模型(曝光→激活→付费→留存),定位转化瓶颈与增长机会,输出可落地优化方案;
3、生态合作运营:与音乐、视频、有声等生态伙伴联合运营,设计分成模式、联合权益等,推动商业化合作落地;
4、产品落地推进:协同不同职能,推动商业化功能(支付、语音交易入口、会员中心)从 0 到 1 落地与持续优化;
5、数据体系建设:搭建商业化数据看板,定义北极星指标与过程指标,定期输出商业化复盘报告,支撑管理层决策;
6、竞品研究:持续追踪车企、手机厂商、互联网平台的生态商业化玩法,输出竞品分析与机会洞察。
职位要求
1、本科及以上,1-3 年产品经验,有商业化、增长、付费会员、交易类产品经验者优先;
2、数据敏感度高:熟练使用 SQL / Excel 做数据提取与分析,能独立完成数据归因、AB 实验设计与效果评估,习惯用数据说话;
3、商业 sense 强:理解订阅制、佣金分成、广告、交易抽佣等商业模式;
4、出色的跨团队沟通与项目推进能力,能推动项目按期落地;
5、对智能座舱、车载生态有热情,理解车内场景,能针对场景设计商业化方案。
投递
Li Auto

About Li Auto

Founded on July. 1, 2015, Li Auto's brand mission is to "Be Proactive, Change the World".

We are dedicated to providing families with safer, more comfortable, and more convenient smart EVs through breakthrough innovations in products, technologies, and business models. By Oct. 18, 2024, Li Auto achieved the milestone of one million vehicle deliveries in just 58 months, setting a new record for the fastest one million deliveries in China's luxury car market.

We see cars evolving from transportation in the Industrial Age into spatial robots in the age of AI. And we fuse the physical and digital worlds through AI, turning limited car space into infinite experiences. Our goal isn't just to transform the automotive industry through cutting-edge AI technologies, but also bring the benefits of AI to every family.

Join us in pushing growth boundaries and realizing our vision of "To Become a World-Leading Embodied AI Enterprise."!

Industry
Automotive & Mobility
Company Size
1,001-5,000 employees
Headquarters
Beijing, CN
Year Founded
2015
Social Media