Bambu Lab

国内市场营销 - 内容策划方向

Bambu Lab  •  Onsite  •  4 days ago
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Job Description

国内市场营销 - 内容策划方向
深圳
正式
市场&销售 - 市场
27届秋招(非研发类)
职位描述
1. 内容创意策划:参与社交媒体内容(短视频、图文、话题等)的选题策划与创意输出,协助撰写脚本、文案及传播方案,确保内容与品牌调性一致,同时具备吸引目标人群的传播力;
2. 整合营销项目支持:参与品牌合作、活动营销、人群营销等整合传播项目的策划与执行,协助拉通内外部资源,跟进项目从创意到落地的全流程;
3. 平台与用户洞察:持续关注国内主流社媒平台(小红书、抖音、B站、微信等)的内容趋势和用户行为,为团队提供新鲜的选题灵感和创意方向,识别值得借势的热点与机会点;
4. 物料与方案输出:协助制作各类传播物料和策划方案的输出,确保输出内容清晰、有说服力,能够有效传达创意意图。
职位要求
1. 2027 届应届毕业生,本科及以上学历,新闻传播、广告、市场营销、中文、设计等相关专业优先;
2. 懂内容,有网感,熟悉各社媒平台的调性。具备较强的文字和表达能力强;
3. 具备出色的沟通与协作能力,具备较强的自驱力与抗压能力。做事踏实,积极学习,能适应快节奏、
高不确定性的环境;
4. 热爱科技与创造,对前沿科技产品有强烈的好奇心。了解3D打印、熟悉数码创客圈层、或有重度兴趣
圈层爱好的同学优先。
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Bambu Lab

About Bambu Lab

Bambu Lab is a consumer tech company focusing on desktop 3D printers. Its state-of-the-art 3D printers offer a feature-rich first-class experience for a global community of 3D printing makers, aiming to break the barriers between the digital and physical worlds and bring creativity to a whole new level. Bambu Lab sells its 3D printers, filaments, and accessories on its official website, serving customers across 30+ countries.

Our Team

Our story started with the gathering of a team of 3D printing fans, who are also expert engineers in robotics, artificial intelligence, materials science, and internet industries. Our team is experienced in building high-tech products that bring positive impacts to the world. From the start, we have been dedicated to making cutting-edge technology affordable with advanced know-how and high production quality. We see ourselves as part of the ecosystem and are delighted to learn from and share knowledge with the 3D printing community. Our team's passion lies also in the commitment to creating the next generation of eco-friendly 3D printers - pushing the industry toward a future with a much lower carbon-footprint.

Industry
Hardware & Semiconductors
Company Size
51-200 employees
Headquarters
深圳市, CN
Year Founded
2020
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